Many home builders will build a speculative home (”spec home”) to keep their crews busy during slow times. This is definitely a slow time for builders.
Trouble is, once the home is completed, it will be added to a long list of similar homes in the same communities, at the same price point.
A large inventory of unsold homes can crush even the most business-savvy builder.
So what makes a house sell?
Location and Layout are still the most important factors. A well-designed home on the right lot is paramount.
What about price?
Assuming it’s in the same price range as similar homes in the area, price really doesn’t matter because there are buyers at all price levels. There may be more buyers in a particular price range looking for homes in a particular area, but generally speaking–there’s a home for everyone.
So what can a builder do to make his or her spec home really stand out?
Cutting costs is just going to reduce your sale price and potential profit margin. Successful builders, especially those building a spec home, need to think about the quality of every sub-contractor they hire. How will each vendor increase the value of the completed home?
What happens if a buyer picks up the project mid-way? Budget vendors may not have the tools, experience, or offerings to provide a pleasurable custom buying experience.
Ultimately, a spec builder should be building a home with immediate appeal and huge potential.
A super-flexible, carefully engineered pre-wire lets the Realtor and builder say with confidence ”it’s wired so you can do anything with this home”. It’s an education they’ll take with them when comparing other properties.
A lighting control system that eliminates “wall acne” with small, simple control pads help the home look uncluttered. A few automated pathway lights send an inviting message, and a Realtor can touch one button that illuminates the entire house before the buyers eyes.
Some nice sounding background music makes the house feel like a home, especially when it gently appears without the Realtor needing to fuddle and figure out a difficult to operate system.
DistinctAV understands the needs of spec home builders and installs just enough to add value. Instead of installing a complete low-performance package, we use high quality building-block components. These serve the immediate needs of the builder and can integrate with the advanced needs of the buyer.
Great location, great design, and unlimited options for all the important entertainment systems–now that’s a great home-buying opportunity!
